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A stage setup with large purple "ESSENCE" letters, a DJ booth, and a backdrop displaying "ESSENCE Festival." Purple lighting and a large microphone prop hang overhead.

// PROJECT 03

ESSENCE Festival of Culture

Services:

Event Project Management · Creative & Experiential Design

Working with Girls United Creator’s House at ESSENCE Festival, BlackOps designed and produced three signature experiences: the Kickback, the Sponsor Reception, and the Press Welcome Event and Immersion. Each one was built to honor culture, creativity, and community at one of the country’s most iconic festivals. The activations drove measurable increases in social media impressions across the board.

5,000+ attendees across 3 days

5,000+ attendees across 3 days

5,000+ attendees across 3 days






Black and white abstract geometric sculpture resembling inflated tubes arranged in a radial pattern on a plain background.

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A group of people pose together indoors in front of a “Creator Collective” banner, smiling at the camera. Some wear lanyards and badges.